Video Production
I began producing video content for Avid in 2006. Since then, I've produced dozens of videos and conducted hundreds of interviews with people in the music, film, and beauty industries. I've worked as an on-camera correspondent, producer, director, music supervisor, and cameraman. Check out some highlights of videos I've produced for my companies and clients.
Product Launch Video
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I produced this piece to announce the launch of Auto-Tune Vocal EQ, the first EQ software plug-in to feature Auto-Tune pitch tracking technology. I was also responsible for the strategy and execution for this product launch.
Product Launch Video
I produced to announce the launch of Auto-Tune Pro 11, the more recent edition of the industry standard pitch correction software. Widely believed to be the best-selling plug-in of all time, I increased user adoption of this product by more than 10x over the course of 4 years. I was also responsible for the strategy and execution for this product launch, and for all Antares product launches, from 2020-2024.
Product Launch Video
This video features the team who create the music for all of the Marvel Studios film trailers. While it shows the team collaborating from four different locations around the globe, in reality I secured a single shooting location that could be made to look like different places. I was also responsible for booking the on-camera talent and licensing the original music.
Artist Endorsement Video
SonicScoop and Avid presented this “Inside Sessions” event featuring Beirut recording a tune at Stratosphere Sound in NYC. The band tracked a version of their song, “A Sunday Smile” using Avid's newest Pro Tools recording system. Music industry guests got a rare, behind-the-scenes look at the recording as it was in progress, huddled in the control room and looking down on the live room from the upstairs lounge.
Artist Endorment Video
Customer Endorsement Video
For the party people of Montreal, the arrival of winter means it’s time for Igloofest. The outdoor festival celebrated its 10th anniversary earlier this year, drawing tens of thousands of people out into the cold. Learn how their team handles logistics for the world's coldest dance party
Artist Endorsement Interview
Producer, mixer and songwriter Noah "40" Shebib uses his S5 Fusion to mix artists like Drake, Beyoncé, Lil Wayne, Usher, Nicki Minaj, Eminem and Alicia Keys. In addition to conducting the interview and producing this video, I also developed the deal to secure his endorsement.
Customer Endorsement Video
Taking place over three days running up to the BET Awards, the BET Experience (aka BETX) is a mini-festival that connects fans with some of the biggest athletes, artists, actors and entertainers in the world. I sat down with Richard Gay, Executive Vice President of BET Networks, and Stephon Crumbly, Senior Director of Operations for BET, to find out what it takes to deliver an unforgettable fan experience.